Personal Branding & Storytelling

Owning Your Magic in 5 Easy Steps

People talk about you. Who chooses what they say? Learn to craft your own narrative to define how others see you & talk about you when you're not in the room with this 5-step, easy-to-follow formula.

People talk about you. But, what do they say?
Do they decide how they see you and talk about you when you are not in the room, or do you?
Without a personal brand, they decide. Who wants to leave your narrative into the hands of others? Not me! Not you!

Join Dr. Melissa Sassi, IBM Z's Chief Penguin, for a lively session filled with passion and excitement, to learn how to craft your own narrative around how others see you, describe you, and talk about you when you are not in the room. In this session, expect to walk away with a better understanding around personal branding, storytelling, and origin stories.

You'll better understand what these things are, why they matter, how they connect to your career development and progression, how to tell your own origin story, and most importantly === how to craft your own personal brand in a five-step, easy-to-follow formula.

No longer will people craft their own narrative around who you are, what you are, what you stand for, and why you matter to the world. After this session, you will have an idea around how to come up with your strategy and tactics for establishing your own personal brand, storytelling style, and how you came to be the super star you are today.
See you there!